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Seth Rupp

CEO

Seth is an experienced healthcare leader with over 20 years in leadership roles. Seth has a proven track record as a senior executive and consultant for high growth opportunities, which includes big 4/5 consulting experience at Accenture and Grant Thornton and healthcare IT executive experience at Cerner, Experian Health and Zelis.

Seth joins Illuminate at a time of tremendous growth in the business and expansion of the Illuminate team. His significant skills in business strategy, strategic planning, operational planning and execution will help guide the Illuminate organization into its next phase while keeping the focus on customer management. 

Seth works closely with the Illuminate clinical advisory board to ensure their input and guidance benefit product development strategy. He also partners with founder and Chief Innovation Officer, Matt McLenon to drive the evolution of Illuminate’s commercial product strategy and ensure the products and go-to-market strategy continue to meet the needs of healthcare providers.

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